Privacy Policy

Effective date: August 12, 2025

1. Who We Are

Scenthro (“we”, “our”, “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal information when you use our website and services.

2. Data Controller

For GDPR purposes, the data controller is Scenthro, United Kingdom. Contact: privacy@scenthro.com

3. Information We Collect

  • Identifiers: Name, email, account login data

4. Lawful Basis for Processing (GDPR Art. 6)

  • Consent (Art. 6(1)(a)) – e.g., email marketing opt-in
  • Contract performance (Art. 6(1)(b)) – to deliver services
  • Legitimate interests (Art. 6(1)(f)) – analytics, fraud prevention
  • Legal obligation (Art. 6(1)(c)) – compliance with law

5. How We Use Your Information

  • To provide and improve our services
  • To personalise content and recommendations
  • To send marketing (only with consent)
  • To comply with legal requirements

6. Sharing Your Information

We do not sell personal data. We share information with:

  • Service providers under contract (hosting, analytics, email delivery)
  • Authorities when required by law
  • Business transfers (e.g., merger, acquisition)

7. International Transfers

Your data may be transferred outside the EEA. We use safeguards such as EU Standard Contractual Clauses (GDPR Art. 46).

8. Retention

We keep personal data only as long as necessary for the purposes outlined in this policy, or as required by law.

9. Your Rights (GDPR Arts. 12-23, CCPA §§1798.100-1798.199)

  • Access, rectify, or delete your data
  • Restrict or object to processing
  • Data portability
  • Opt-out of sale/sharing (California)
  • Withdraw consent at any time

To exercise rights, contact: privacy@scenthro.com

10. Cookies

We use cookies for essential site functionality and analytics. You can manage cookie preferences in your browser or via our cookie banner.

11. Children's Privacy (COPPA Compliance)

Our services are not directed to children under 13. We do not knowingly collect data from minors.

12. Changes to This Policy

We may update this policy. Material changes will be notified on our website before taking effect.

13. Contact

Email: privacy@scenthro.com